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Student's Book  Form Five


          Thus, the process of generating good
          business idea(s) involve a number of
          processes such as brainstorming to
          coming up with a number of initial ideas,
          screening those business ideas, ranking
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          of those business ideas, and mind-
          mapping the selected business idea on
          a business model, like Business Model
          Canvas (BMC). Figure 6.1 provides
          a summary of the processes which
          facilitate generation of business ideas.   Figure 6.1: Processes of generating business idea(s)


          The following learning tasks and learning activities guide the process of generating
          good business idea(s):


          Generating business ideas

              Task 6.1



             Use Table 6.1 to identify the five most unsatisfied or unfulfilled needs and their
             corresponding target market, business ideas and opportunities based in your
             community.


             Table 6.1: Business idea generation

                    Problem/gaps/unsatisfied/
              S/N   unfulfilled needs (business   Target/market  Business idea(s) (solution /
                                                   (who)
                                                                 what can be offered?)
                          opportunity)
               1.

               2.

               3.


               4.
               5.










     Business Studies for Advanced Secondary Schools  96


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