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Business Studies for Secondary Schools

Microfinance financial services of providing small loans to individuals or
small businesses without access to traditional banking

Netiquette the rules of conduct for respectful and appropriate
communication on the internet. It is often referred to as
etiquette for the internet.
FOR ONLINE READING ONLY
Packaging the process of designing and creating a container, cover, or
wrapper for a product. Among other functions, packaging
enables product to be differentiated from others and protects
various products.

Partnership a type of business owned by two or more individuals who
share profits, losses, and responsibilities
Perceived value the worth that a customer believes a product has, regardless of
the actual cost

Principal place of the central location where a business’s operations are conducted
business
Quality refers to how well a product or service meets the customers’
needs and satisfies or meets the market standards

Remittance refers to money that is sent by someone to another person,
usually across a distance, often from one country to another

Sales funnel the process customers go through, from becoming aware of a
product to making a purchase

Sales pitch a concise and compelling presentation or conversation designed
to persuade a potential customer to purchase a product or
service

Scavenger hunt a search activity where participants collect specific information
or items based on a list

Societal needs the requirements or issues vital to a community or society at
large

Stakeholders all individuals or groups affected by a business, including
employees, customers, suppliers, and the community

101 Student’s Book Form Three